SESSION 2 The Nitty Gritty of Using Facebook for Business

  1. 5 Important Ways to use Facebook for business
  2. Learn to wisely use the 80-20 mix of personal and business posing
  3. Learn to astutely use Personal Pages, Business Pages, Groups, Invitations and Ads
  4. Getting followers and measuring Engagement
  5. Creating, curating and posting scheduled and live content
  6. How to Maximize your Facebook time


  • Session worksheet
  • Do’s and Don’ts for Social Media
  • Where to easily find content relevant to your customers
  • Glossary of Social Media Terms
  • Editorial Calendar – Content planning sheet