Myra McElhaney

MyraMcElhaney2013 (2low)

Hello, I’m Myra McElhaney, Author, Speaker and Social Media Enthusiast.

Many friends and associates have commented on my own use of social media for business and said they’d like to learn more. You’re invited to join us!

I’ll personally share with you how I’ve gotten business referrals and made meaningful connections through Facebook, LinkedIN and Twitter. (I’ve been retweeted by Bruno Mars—but that wasn’t business!)

 

SESSION 1: The Nitty Gritty of Using Social Media for Business

Program Content:

  1. 4 Important results social media can give your business
  2. 3 techniques to easily promote your business without being salesy (announcements/thank-you/shout-outs)
  3. 2 avenues to Uncover content you already have
  4. 4 techniques to maximize your time on social media
  5. Choose the social media networking services are best for you
  6. ACTIVITY–Create your social media plan for the year

 

HANDOUTS INCLUDE:

  • Session worksheet
  • Do’s and Don’ts for Social Media
  • Where to easily find content relevant to your customers
  • Glossary of Social Media Terms
  • Editorial Calendar – Content planning sheet

SESSION 2 The Nitty Gritty of Using Facebook for Business

  1. 5 Important Ways to use Facebook for business
  2. Learn to wisely use the 80-20 mix of personal and business posing
  3. Learn to astutely use Personal Pages, Business Pages, Groups, Invitations and Ads
  4. Getting followers and measuring Engagement
  5. Creating, curating and posting scheduled and live content
  6. How to Maximize your Facebook time

HANDOUTS INCLUDE:

  • Session worksheet
  • Do’s and Don’ts for Social Media
  • Where to easily find content relevant to your customers
  • Glossary of Social Media Terms
  • Editorial Calendar – Content planning sheet

SESSON 3: The Nitty Gritty of Using LinkedIn for Business

  1. 3 Main purposes for using LinkedIN
  2. 5 Keys to an Impactful Profile
  3. 4 Types of connections to maximize your business image
  4. 3 Ways to position yourself as an expert in your field

 

HANDOUTS INCLUDE:

  • Session worksheet
  • Do’s and Don’ts for Social Media
  • Where to easily find content relevant to your customers
  • Glossary of Social Media Terms
  • Editorial Calendar – Content planning sheet